“We believe that all women and girls have the right to lead vibrant, dynamic
lives where they can be bold in the pursuit of their aspirations and innovative
in their dreams for the future. We also believe that our efforts to stand with,
speak for and protect them must be equally dynamic, bold and innovative”. UNFPA 2017
Young and old people alike have dreams for themselves, for their families and communities. The Live Your Dream campaign aims to tap into those dreams and inspire and support communities to achieve them. Live Your Dream is UNFPA’s signature campaign, meant to inspire action towards a better life for young people and women and promote the well-being of the entire family.
Live your Dream is based on four pillars:
LIVE YOUR DREAM by Letting Girls be Girls: addresses Gender Based Violence, access to Family Planning and prevention of teenage pregnancies
LIVE YOUR DREAM by Choosing Books before Babies: speaks to keeping girls in school, getting proper education about Sexual and Reproductive Health and Rights (SRHR) and avoiding teenage pregnancies and HIV
LIVE YOUR DREAM – With You(th): reflects UNFPA’s position as lead youth agency, unleashing young people’s potential, empowering for innovation and social change. With You(th) also showcases our work in humanitarian settings where we bring host communities and refugee populations together to build resilience by promoting Sexual and Reproductive Health and Rights.
LIVE YOUR DREAM by bringing generations together (Generation for Generation - G4G), is about sharing the wisdom of the elderly with the energies of the youth, tapping on the insights of academia with the diversity of views of decision-makers in order to improve policies that affect Uganda's future.
In order to actualize the campaign pillars, one of the strategies UNFPA employs is dialogue with various communities featuring storytelling and sharing of experiences as a way to inspire social change. The Live Your Dream Moment provides space for young people to interact with celebrities who share their life stories in order to influence young people by emphasizing values of hard work, innovation and persistence. The Generation for Generation dialogues bring together representatives of different generations to discuss socio-economic issues and propose policy solutions that could contribute to the country’s development. Learn from UNFPA is a series of formal learning sessions whereby young people from various backgrounds, with an interest in social enterprise and leadership are linked with UNFPA staff who offer training and mentorship. In addition, UNFPA works with influencers; celebrities and other prominent personalities to reach communities with messages.
Here are the stories of young people, celebrities and influencers who are engaging with UNFPA through the Live Your Dream Campaign.